Your CRM should fetch.
Sales Puppy is the CRM your reps open because they want to. Your puppy fetches leads, sniffs out intent, and does every chore nobody wants to do. You just close.
14 days free. Nothing charged until day 15. He came trained.
Globex opened your deck 3× today. Call now?
12 new leads matched your ICP — ranked by fit.
Sales Puppy is an AI-powered CRM for sales teams — contacts, companies, deals, pipeline, activities and reporting — with an AI agent that fetches and ranks leads against your ICP, detects buying intent, auto-logs calls and fills fields, and nudges deals that are going cold. Plans start at $19 USD per user per month, or $190 per user per year, and every plan begins with a 14-day free trial.
Built for reps who'd rather sell than type.
Every CRM dies the same death.
It's not a training problem. It's a joy problem — and a chore problem.
Reps don't update it
Data entry is a tax on selling. So reps skip it, guess later, or fill it in on Friday at 5:47pm.
So the data lies
Half your pipeline is fiction. Your forecast is fan-fiction. Deals you thought were hot are already cold.
So you buy another CRM
New logo, same problem. The tool wasn't the issue. The chores were.
Take him for a walk.
This is a live board, not a video. Drag Globex into Closed — no signup, no tour, no “book a demo.” He'll do the paperwork.
Drag a deal into Closed — or tap to nudge it along.
Puppy tidied · logged 4 calls, filled 12 fields — before you sat down
Every move on that board gets logged, the forecast updated and the follow-up drafted — and nobody typed a thing. That's the whole pitch.
Software you have to force people to use is broken software.
Adoption was never a training problem. It's a joy problem. Funware is software that earns its opens — because it does the work, and because it's a little fun to touch.
The old deal
- You work for it
- Friday admin ritual
- Adoption by mandate
- Forecasts by vibes
- Feels like homework
- Reps hide deals
The new deal
- It works for you
- AI does the chores in real time
- Adoption by delight
- Forecasts by signal
- Feels like a shortcut
- Reps show off deals
Six tricks. Zero chores.
He's a puppy because he learns your business — not because he's a toy.
Fetch
Matches new leads to your ICP and drops them in your queue, ranked.
Sniff
Reads signals across your stack to detect buying intent before your competitors do.
Nudge
Pings you the moment a deal starts to decay — with the next best move.
Tidy
Auto-logs calls, fills fields, and files notes. You stop typing; the record stays clean.
Learn
Trained on your product, pricing, and playbook in a week. He speaks your language.
Cheer
Celebrates every close — because closed-won should feel like a treat, not a ticket update.
Work that feels like play. Quota that feels like quota.
Gamification without the sugar rush. Every mechanic maps to a real outcome — pipeline built, deals advanced, revenue booked.
Streaks
Days logged, calls made, deals moved — small wins, stacked.
Best in Show
A leaderboard reps actually want to appear on.
Treats
Real rewards for closing motions, not vanity clicks.
Good Boy
The mascot reacts to pipeline health, so status is felt, not read.
Fun on the surface. Ruthless underneath.
Under the fur is a full-spine CRM built to replace the incumbent, not sit beside it. Pipeline to forecast to API — without the chores.
- Contacts
- Companies
- Deals
- Activities
- Products
- Quotes
- Custom objects
Pipelines, your way
Multiple visual pipelines, unlimited custom fields, saved views. Model your sale, not ours.
Reports & dashboards
Live dashboards for activity, conversion, velocity, and revenue. Share to Slack or a wall-mounted TV.
AI forecasting
Commit, best case, and the puppy's call — built from signals in the record, not vibes in a spreadsheet.
Automations
Trigger-based workflows: assign, enrich, remind, escalate. No duct tape required.
Email & calendar sync
Two-way Gmail and Outlook sync. Threads, meetings, and opens land on the deal timeline.
Integrations & API
Native integrations, a REST API, and webhooks. If your stack speaks HTTP, he shakes hands with it.
Roles & audit
Role-based access, field-level permissions, full audit log. SSO and SCIM on Whole Pack.
Security
Encrypted in transit and at rest. SOC 2 Type II in progress. Daily backups and a documented RPO.
Switching? He fetches your old data too.
Import from Pipedrive, HubSpot or Salesforce in an afternoon — pipelines, deals, contacts, notes, emails and custom fields, mapped and previewed before anything is written. Your history arrives intact. Nothing gets buried in the yard.
Priced per seat. Earned every day.
Every plan starts with a 14-day free trial. If your team doesn't open it every day, we don't want your money.
Puppy
The team that actually uses the CRM.
$19/user / month- Unlimited pipeline
- Tidy (auto-log calls & fields)
- Nudge (deal decay alerts)
- Core integrations
- Most adopted
Best in Show
For teams that want the whole nose.
$49/user / month- Everything in Puppy
- Sniff (intent detection)
- Learn (custom training)
- AI coaching & forecasting
Whole Pack
For orgs replacing the incumbent.
Let's talk10+ seats- Custom Learn training
- White-glove onboarding
- SSO / SCIM
- Dedicated support
30 min call, pick a time
All prices in US dollars (USD), per user seat, billed monthly or yearly as selected. Every plan includes a 14-day free trial: checkout takes a card, nothing is charged until the trial ends, and cancelling before day 15 costs you nothing.
Things reps ask before they adopt.
Is this a real CRM?
Yes. Contacts, companies, deals, pipeline, activities, reporting — the full spine. The puppy is the front end for the parts humans hate.
Can I bring my data from Pipedrive, HubSpot, or Salesforce?
Yes — that's his favourite kind of fetch. The guided import maps your pipelines, deals, contacts, notes and emails, shows you a preview, and flags anything ambiguous before it writes a single record. Most teams switch in an afternoon.
Will it fit our stack?
Native integrations for the tools sales teams already run — Slack, Gmail, Outlook, Zoom — plus a REST API, webhooks, and Zapier for the long tail. Your ops team gets real documentation, not a PDF.
Why a dog?
Because reps need a coworker, not another spreadsheet. A mascot with a personality gets opened. A blank grid gets ignored.
Isn't 'puppy' a bit junior?
A puppy is eager, learns your playbook, and never gets tired. He shows up every morning wanting the leash. That's the energy sales floors need.
Will he make mistakes?
Yes — and he'll tell you. He asks before anything irreversible, shows his work, and every action has one-click undo. He fetches; you decide.
How do I get my login?
Pick a plan and finish checkout — that's the signup. Your workspace is built the moment the subscription is confirmed, and a temporary password lands in your inbox straight away. You'll choose your own password the first time you sign in.
What happens after the 14 days?
The plan you picked at checkout starts, and your card is charged for the first period on day 15. Nothing is charged during the trial itself, and cancelling any time before day 15 costs you nothing.
Is my data safe?
Encrypted in transit and at rest. Role-based access, audit log, SSO on Whole Pack. SOC 2 Type II in progress. Your pipeline is your pipeline.
Do I have to be fun to use it?
No. He's fun so you don't have to be. Use him at 7am with coffee or at 7pm in a hoodie — he'll wag either way.